Posted by Martin on Jul 12, 2011 | 0 comments
An Open Letter:
Hi!
We’re co-founders of 24PageBooks, a start-up conceived in 2010 and launched in early 2011. Though we are not a “technology” company, our business model is enabled by technology including the widespread acceptance of eBook formats and access to distribution via cloud-based services like Amazon, Apple iBooks and Nook from Barnes and Noble. And our backgrounds are...
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Posted by Martin on May 22, 2011 | 0 comments
That’s the average length of a 24PageBooks project. The average length of a trade paperback how-to book is around 65,000 words or around ten times that. And many are much longer.
As we add projects to our list and writers come forward with subjects we’d never have considered but that make perfect sense, we’re still finding no problem with covering a topic in 6000 words. Like...
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Posted by Martin on May 6, 2011 | 0 comments
An excerpt from our recent title, How To Expand Your Life, now available for Kindle from Amazon:
“The concept of a ‘body of work’ is central to expanding your life. Artists are not measured by being ‘one hit wonders’, they are measured by the extent and quality of their work over time. This is generally true of any profession or avocation. If you do your inventory and it includes a...
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Posted by Martin on Apr 29, 2011 | 0 comments
The 24PageBook concept is niche expertise and some bigger subjects. What does that mean? It means that all kinds of subjects are being suggested for books, including many that we would never have thought of ourselves. For example we met with a woman this morning who is a subject matter expert on kids with autism (she has two) and we talked about the community of parents and the day to day things...
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Posted by Martin on Apr 28, 2011 | 0 comments
It generally takes about an hour to read through one of our books. In that hour, if we do our job well, you should have a working understanding of the subject matter, enough to know what you don’t know. We write and edit 24PageBook titles with your time in mind. I don’t believe that the publishers of unnecessarily long how-to books think about this at all because they are in the...
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Posted by Martin on Apr 24, 2011 | 0 comments
I recently saw a blog post (unfortunately not bookmarked- so no link) about tech pundits who write exclusively for other tech pundits. The post asked these pundits to start considering the needs of the ‘normals’, in other words the average consumers and users who don’t care about the shenanigans of Google, Apple, Facebook, Microsoft and other tech titans. They just want things...
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